In this episode of Affiliate Nerd Out, I had the pleasure of sitting down with Vanessa Lawrence, the Chief Content Officer at Linkby. We dove into the world of affiliate marketing, focusing on the rise of CPC (Cost Per Click) and how Linkby is transforming the industry with their cutting-edge ad tech platform. Vanessa shared her fascinating journey from the publishing scene in Australia to her current role in New York, offering valuable insights into the major trends shaping the affiliate space.

We also discussed why diversifying revenue streams is crucial for success and how leveraging CPC can boost affiliate marketing strategies. If you're looking to gain a better understanding of these game-changing tactics, this episode is packed with must-know tips.

Along with industry insights, we talked about career advice, networking, and some fun moments in our Defend Your Post segment. Whether you're a seasoned marketer or just starting out, this episode has something for everyone.

Check out the chapter timestamps below to jump to your favorite segments!

Find Vanessa:   / nesslawrence 
Website: https://linkby.com/

🔗Here are the links we talked about in this episode of Affiliate Nerd Out.

💌Thank you to our sponsor Inflektion: https://inflektion.ai/

⭐ Dustin's picks for best affiliate management tools:
https://blog.performancemarketingmana...
Affistash: https://dustinhowes.com/affistash
Respona:

Gizzmo is the ultimate tool for publishers like you to create high-quality, optimized content in minutes, not hours. With Gizzmo, you can easily craft product reviews, roundups, comparison articles, deals pages, and listicles—each fully customizable to suit your audience and style.  Save time, boost engagement, and drive conversions effortlessly. Go to DustinHowes.com/gizzmo for your free trial.

Dustinhowes.com/affistash

For more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com